ConneXion Research

Samuel D. Toledano

Future of Hispanic Consumers in the United States

Growth Over the past few decades, the Hispanic population in the United States has grown rapidly and is at 60 million which is greater than the populations of each Spain, Canada, and Australia. Currently, ethnically diverse segments are driving population growth in the United States. This minority group is so large that the Hispanic consumer …

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The Disparity across Racial Demographics in EV Purchases in the United States

Introduction Over the past couple of years, electric vehicles (EVs) have grown substantially in popularity. However, these electric vehicles have been far more popular among the white community compared to the black and Hispanic/Latino communities. In fact, black and Hispanic consumers make up 41% of gasoline vehicle purchases in the U.S., but only 12% of …

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